The educator in the chain of flowers and plants!

Master classes conduct a well-known teacher Lucas Jansen - master florist, teacher, director of Floweracademy.nl. He has experience for more then 25 years in education in flower arranging, marketing, assortment and quality + care and has an overview over the total flower business.

He gives lessons all around the world from the United States to Japan and Korea and from Russia to Italy and Spain. In general, he visited 16 different countries to conduct classes and seminars. His goal is to educate participants to be good commercial florists and wholesalers.

For florists there is a focus on the creative component but specially also on the theoretical and practical information, which is necessary to known in a flower shop.

For import- and export companies and whole sale companies there is a special training about quality and care and marketing.